This course is designed to help website owners understand why site speed matters and how to improve it without getting lost in technical jargon. It breaks down the most common causes of slow websites and explains how performance directly impacts user experience, engagement, and results.

You will learn how site speed affects visitors, how to identify common performance issues, and what practical steps you can take to improve load times. The course covers tools, optimization techniques, hosting considerations, and WordPress specific improvements.

By the end of this course, you will have a clearer understanding of how to speed up your website, improve usability, and make better decisions about performance, hosting, and platform choices.